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ELIXIR
Project type
Brand Identity
Elixir is a rehydration and energy drink brand dedicated to helping individuals "Live Infinite." The project aimed to create a distinctive logo and cohesive brand identity that reflects the brand's values of vitality, renewal, and limitless potential. The logo design incorporates an ouroboros dragon, symbolizing renewal and continuity, encircling an "X", representing the "X-factor" and uniqueness.
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